Classics in marketing / (Record no. 12960)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00447cam a2200169 i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250125052628.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 771215s1978 caua b 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0876201915 |
| 082 00 - DDC Number | |
| Class No. | 658.8 |
| Book No. (First Three Letters) | CLA |
| 245 00 - TITLE STATEMENT | |
| Title | Classics in marketing / |
| 250 ## - EDITION STATEMENT | |
| Edition | 1st Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of Publication | Santa Monica, Calif. : |
| Publisher | Goodyear Pub. Co., |
| Year | c1978. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent (Page) | xv, 510 p. |
| 700 1# - Added Entry -- Author Name (Editor and others) | |
| Personal Name | Walters, C. Glenn |
| Role | Editor |
| 700 1# - Added Entry -- Author Name (Editor and others) | |
| Personal Name | Robin, Donald P. |
| Role | Editor |
| 942 ## - Item Type | |
| Item Type | Reference Book |
| Call number | Accession Number | Item Type (Lending Control) | Collection Code (For Spine Label) | Permanent Location | Current Location | Shelving Location | Acquisition Date | Mode of Acquisition |
|---|---|---|---|---|---|---|---|---|
| 658.8 CLA | 2972 | Reference Book | Reference | Kokuvil Public Library | Kokuvil Public Library | Reference Section | 25/01/2025 | Donation |